Joseph Tateoka is a vice president in Edelman’s B2B and corporate technology practice and has more than a decade of experience working at global and midsize public relations agencies in Chicago. Tateoka is a strategic counselor and account manager providing top-notch client service focused on driving business results and awareness among target buyer committees through communications marketing, media relations, B2B marketing communications, customer advocacy programs, thought leadership and social media programs.
Prior to joining Edelman, Tateoka worked at Burson-Marsteller, now Burson Cohn & Wolfe, as a member of its technology practice supporting the team’s efforts across the HP Enterprise account. He started his career at Ruder Finn, now Finn Partners, as a member of its B2B and technology practice.
During his university years, Tateoka interned at nonprofit groups including The Boys and Girls Club of Utah County and the Food and Care Coalition, both in Utah, as well as at The Walton Group, a boutique PR firm. He was also the director of Brigham Young University’s PRSSA student-managed PR firm, BradleyPR.
Tateoka is an active PRSA member and served a three-year term on the Chicago PRSA chapter board of advisors. He also served six years as the professional advisor of DePaul’s PRSSA chapter. He has been a member of PRSSA and PRSA since 2005.
Tateoka was honored as the Emerging Professional of the Year for the Plank Center’s “Milestones in Mentoring Awards” in 2011. The award honors individuals who are up-and-coming individuals who lead by example, modeling the way through two-way communication and exemplary behaviors. In 2017 he was invited to speak at The Plank Center’s “Challenge for Emerging Leaders” program in Chicago.
Tateoka earned his Bachelor of Arts degree in communications with an emphasis in public relations from Brigham Young University. He resides in Chicago with his wife, Alison, and their three children.