Julie Ferguson is a public relations and social media marketing consultant, launching JFPR Communications Group in 2017, with more than 15 years of experience working with the top healthcare clients and PR agencies in the world.
As the founder of JFPR, LLC, Ferguson has conducted client work focused on marketing, social media, media relations and issues management for clients including Astellas Pharma Inc., and Intellia Therapeutics, Inc. among other brands on a project basis. Ferguson also consults for August Jackson and TANDEM Events and Communications – two marketing firms in Chicago.
Drawing from experience both with in-house corporate communications and public relations agency positions, she has an abundance of stories to share about writing for internal or external audiences, social media strategies, working with celebrities on campaigns and strategic communications plans. Julie has worked with industry-leading organizations, such as the American Medical Association, Abbott/Abbvie, Bristol-Myers Squibb, Cleveland Clinic, Hospira, Takeda and Pfizer. While working at the prestigious PR firm of Ketchum, Ferguson worked with clients to develop strategic plans while also providing client management on a day-to-day basis.
She also has contributed to several major public health initiatives promoting consumer and physician education and disease awareness for autoimmune diseases, biosimilars, cancer, depression, HIV, Hepatitis B and C and women's health. Julie's passion for global social responsibility started at Abbott, where her career began and in her free time, she enjoys traveling the world, photography and practicing yoga. She is also a freelance writer/contributor and blogger for Thrive Global.
Ferguson holds a master's degree in public relations and advertising from DePaul University and a bachelor's degree in journalism from Eastern Illinois University. She has served on the boards of StepUp and the American Cancer Society's Associate Board of Ambassadors and is a proud supporter of animal shelters and owns a rescued beagle herself.
She teaches undergraduate Media Relations and Healthcare Communications as well as Communications Ethics and Law for graduate students at DePaul University as an adjunct professor.