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Transforming Yourself for the Transformation Age

Event held on September 21, 2016

The College of Communication held a special reception and keynote address featuring Rishad Tobaccowala​, chief strategist at Publicis Groupe to start the new academic year for 2016-2017.

Described by Ad Age as “the known Zen master of the agency world,” Tobaccowala discussed the concept of disruption and what lies ahead for the transforming communication landscape.

Introductory remarks were given by Dean Salma Ghanem and advertising creative and Public Relations and Advertising​ program faculty member, Ken Krimstein​.
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